Your brand is the only part of your company that interacts with everyone. Employees, Marketing, Sales, Customer Service, Customers and Prospects. A good brand is memorable, even to those who don't ever use your product.
This course goes through the essential decisions to make about your brand and how to position your company correctly. By creating opportunities for your brand to shine, you can streamline sales and marketing.
The goal is to have your brand do the work for you - less explaining who you are and what you do. Let your brand open the doors and help prospects becoming customers.
Chris is a driven marketing pro, entrepreneur and impact player. He is a founding partner of hybrid marketing agency that is focused in Real Estate, Sports & Entertainment. The agency creates integrated marketing packages catered to specific industries that have measurable results. Leading up to this is a journey of sales, marketing, and utilizing technology. Learning his sales chops while working retail for Nike, Chris thrives in high growth and performance environments. His experience is highlighted with stops in Sportswear, E-commerce, Tech, Food & Beverage and Real Estate Development. Seeking to understand businesses from the inside-out, Chris adds value for his clients by looking at how the entire business will be impacted by marketing, technology and operational initiatives. While business is his game of choice and he often is asked to speak on his experience, his wife, daughters and dog are his favourite topics of conversation.